Mathnasium plays an essential role in enabling educational attainment for thousands of kids. What inspired the team to seek a 24/7 live answering service?
Simply providing voicemail was resulting in approximately 30% of callers not leaving a message. This represented a sizable amount of lost opportunity, and was affecting many of our franchisees across the country. Throughout the franchise world, many leaders can relate to this challenge.
How did callers previously engage with the business, before you onboarded AnswerForce as a partner?
Many families would contact our Mathnasium locations outside of standard working hours. They would call wherever it suited their schedule, just like any of us would. We knew that these callers would get a better experience if a live receptionist could answer calls any time of the day or night.
Even during working hours, some calls would still go to voicemail, without extra support in place. We knew this could be better, given that all families receive a highly personal service in every other part of their Mathnasium experience.